It's never easy to know how the economy will affect your business, but there are ways that digital marketers can help make sure you're staying in touch with current and potential customers.

Digital marketing is now more important than ever!

Businesses who were hesitant about it before have been forced out of their comfort-zone into rethinking their sales process - which has helped a lot because they've had no choice but to get creative if they want new customers coming through the door or need new leads.

Local SEO is a strategy that every business needs to deploy. It allows businesses to target specific geographic locations and reach consumers who are actively searching for products and services in that specific area. This increases the likelihood of generating more leads and traffic and ultimately boosting sales.

By optimizing for local search, businesses can compete with larger companies and establish a strong online presence in their local community.